Tanya is the definition of a girl who gets a boyfriend and then forgets her friends. You dont want to erode the trust youve earned with your listeners by plugging sponsors that dont align with your brand and your audience. Whether or not you use the monetization function on your hosting site, consider offering host-read ads. years of the technologys development, from Biosphere 2; Player FM is scanning the web for high-quality podcasts for you to enjoy right now. Its 2023 and time for the Scrub-aissance!! Podcasts are remarkably effective tools to create revenue, but they require work. Youll want your sponsors to pay for a mid-roll ad and either a pre-roll ad or a post-roll ad. And, we hear why Deans rejection is Gods protection! Plus, we HAVE to break down everything that happened at the Grammys! Sustainability is the New Advantage. These companies normally work with exclusive podcast networks. Sponsorships are one of the most popular and effective ways to create revenue with your podcast. Becca and Tanya had an ENCHANTED weekend, even though they were thousands of miles apart! Lackner who, along with others, has fueled intense scientific Are we getting rushed into Christmas?? Your browser does not support the audio element. Scrubbing In with Becca Tilley & Tanya Rad || 2X People's Choice Award Winners And, Becca and Tanya dive deep into Kelsea Ballerinis break-up and you wont believe the secrets that get revealed!See omnystudio.com/listener for privacy information. So your first step is to think about your ideal listener. Signup to sync subscriptions across devices. Sponsor mentions could be natively written into the post. Get this point across quickly because potential sponsors will want to know whats in it for them right away. Scrubbing the Sky - Book and Podcast by Paul McKendrick SCRUBBING THE SKY "A timely book." - Financial Times Cleaning up excess carbon dioxide in the atmosphere is possible Scientists, investors and other visionaries have been working on one approach, direct air capture, for over two decades. Some sponsors/listeners may prefer host-read ads over dynamically-inserted ads, for example. Hosting sites like to do this because it keeps you subscribing to their services. They will give you a feel for the type of content we produce. Scrub in each week with Becca Tilley and her BFF Tanya Rad as they fangirl over their favorite shows, work through boy troubles, and hang out with the biggest celebrity guests. After first gaining notoriety on Season 19 and 20 of The Bachelor, Becca is now on a Dr. Pepper fueled journey to see as much of the world as she can, go on adventures with her friends and family, and find the best shows that TV has to offer. Sarah Blumert. Its like hanging out with your best friends, all from the comfort of the OR! And in his spare time, he is an avid fisherman and takes nearly 20 fishing trips every year. If you aim to promote your own podcast, advertising on a similar show is a no-brainer. Finding podcast sponsors is easy, but finding the right ones can be a bit challenging, which is why so many hosts dont know how to get podcast sponsors. I would be remiss if I didnt mention Mark and Easton: I LOVE it when they are part of the show!!! This is how most podcasts get their first advertisers. (Unless youre so rich youre just sponsoring podcasters out of the goodness of your heart.). Podcast sponsorships are a powerful monetization strategy, capable of turning your hobby into a full-time career. "It's important to say that this technology is still improving, and some of our . FCCU emissions. Alex Hutchinson, columnist for Outside and Her best friend Tanya spends her mornings as the co-host for On Air with Ryan Seacrest on KIIS-FM in Los Angeles, and the rest of her time goes to navigating the dating scene, Facetiming Becca, and going to bed early. Making money off of something you created is a beautiful thing. To get started sponsoring podcasts, you can take a couple of different avenues. If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks then look no further. You may not know this but Candice had a CRUCIAL impact on Tanyas relationship with Roby! For example, lets say you host a podcast about personal finance. Engage and excite your potential sponsor by infusing your proposal with your personality. You may find that all of your listeners dont fit into the same group, so you might need multiple personas to represent different kinds of listeners. 4 things to know before you get podcast sponsors Any experienced advertisers are going to have some questions for you before they start signing checks. Pre-roll and post-roll ads are usually 15-30 seconds long and fairly straightforward. In some cases, sponsors will pay you referral commissions for each customer/user you help them acquire. And Tanya fills us in on her wild weekend in New York on the promotional tour for The Sunshine Mind! We help a Scrubber with a troubling strip club dilemma. The New York Times, co-author of You dont have to fall in love with your sponsor, but you should be at least a little excited about them. Conversions are plentiful, with 65% of regular listeners having purchased a product or service after hearing a podcast ad, according to the Super Listeners study. Becca and Tanya compare their VERY different experiences with Greek life and another piece of the Tanya puzzle falls into place. Your proposal deck should include: Title and logo of your podcast. After claiming your Listen Notes podcast pages, you will be able to: Respond to listener comments on Listen Notes, Use speech-to-text techniques to transcribe your show and Listen in as they tell the inside stories of how cinema and television history was made from a fly-on-the-wall perspective you've never heard. This will be the first interaction sponsors have with you and your business, so its important to compose a quality email. You may not know this but Candice had a CRUCIAL impact on Tanyas relationship with Roby! How IN DEPTH do you clean yourself in the shower?? As a podcaster, you can use sponsors to simultaneously monetize your content, grow podcast listeners, and provide extra value to your audience. Because partnering with the wrong brand puts you at serious risk of advertising a product that your listeners just arent interested in. We average 2,000 downloads per episode. Get FREE access to popular courses, guides and more, Accept payments directly from your listeners. You could ask your current customers/listeners about the podcasts they follow. He is the former executive director of the Becca and Tanya hold nothing back when going through how the farewell was fumbled.But we have better Greys news! Its especially important to let your brand personality show in your proposal. You can always keep the automatic monetization off and do it manually. Your audience data is a valuable bit of info for your sponsor. You know your audience better than anybody. Scrub in each week with Becca Tilley and her BFF Tanya Rad as they fangirl over their favorite shows, work through boy troubles, and hang out with the biggest celebrity guests. Podcast sponsorships are a no-brainer as long as you stick to your values and prioritize the listener above all else. A custom agreement is one in which the podcaster suggests a flat rate and the sponsor agrees, negotiates, or declines. Invite your ideal customers to be guests and build meaningful relationships with them. We expect to reach 3,000 downloads per episode by mid-August. And, we dissect the not-so-subtle soft launch of MGK and Megan Foxs break up. Make it clear that youre open to their ideas too. A podcast sponsorship proposal enables you to secure those deals yourself. Thank you for helping to keep the podcast database up to date. If you decide to partner with a podcast ad agency, opt for a3-6 month contractto make sure its a good fit. Also, the dangers of comparing yourself to others. The Greys Anatomy sendoff for Ellen Pompeo has arrived and we are NOT happy. And we learn the power of "wait not!" industry tasked with removing carbon dioxide from the And, Tanya shares some extremely intimate details from her Vale, Tracy Tutor from Million Dollar Listing is in the O.R.!! See omnystudio.com/listener for privacy information. Brands can identify a podcast that serves their own target audience and reach out with a proposal detailing why they think theyd be a good fit for a partnership. High-performing audio live, without limits. In your proposal (more on this in a minute), you would want to tell the potential sponsor that their competitor sponsors podcasts, so they should too. Can you have more than one "best friend"?? We market each episode aggressively to our email list and across our social media channels, as well as our guests social media channels. Hosted on Acast. They certainly wont follow your directions in two or more ads. What ensues is a genuinely improvised and authentic conversation filled with laughter and newfound knowledge to feed the SmartLess mind. can be extracted from air and then stored underground or in Becca gives us a full recap or as much as she can remember of her gingerbread party with Hayley (AKA The Grinch)! If theyre sponsored by a budgeting software tool, for instance, you could approach a different budgeting tool. Listen to Scrubbing In with Becca Tilley & Tanya Rad on Spotify. As a podcaster, its no secret that you want to use your show to make money. Even if those companies dont want to advertise with you, at least youll have a better idea of what kinds of companies to approach. carbon floating around in the environment, so we have to get it What's your pitch? Differentiated, refreshingly good interview shows, built to help you own key themes + accelerate brand affinity. Hosted by Gerrad Hall. Plus, we reveal a major update in scoring a highly anticipated guest! It promised to help podcasters monetize those shows through a feature called Anchor Sponsorships . After first gaining notoriety on Season 19 and 20 of The Bachelor, Becca is now on a Dr. Pepper fueled journey to see as much of the world as she can, go on adventures with her friends and family, and find the best shows that TV has to offer. Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Scrubbing In with Becca Tilley & Tanya Rad Play Newest Follow We need a crash cart! The current "Industry Standards" for podcast sponsorships are: CPM: 15-second Pre-Roll: $15-20 per 1000 listens. (I dont have Facebook so I cant be in that group but the stories you share about Scrubber interactions are always so touching). Tanya woke up with a FIRE inside her after Rihannas halftime show. See acast. If you have heard from them but communication is slow, you could send over contracts for them to sign electronically (take a look at the best Docusign pricing model to find the most affordable document-signing tool for you). Because podcasters prioritize sponsorships that are relevant and valuable to their listeners. These podcasters have a strong influential relationship with their listeners and know how to emphasize value. Becca is back from visiting her family and apparently Tanya has a LOT to catch her up on. Influencer, podcast host and television personality, Becca Tilley, designed an assortment of Bar III x Macy's pieces for her follower base inspired by her personal style in partnership with the . End your follow up graciously. This podcast got me through the pandemic when I was stuck inside, alone, day after day. -Please goto www.podsurvey.com/challenged so can learn more about you and you can enter to win a $100 Amazon gift card! Now its time to get into your proposed rates and partnership ideas. A host-read ad refers to when the show host reads the advertisement instead of someone else pre-recording it. Enter your information below to learn more and speak with our team. As the host of a podcast, you have a special relationship with your listeners. one approach, direct air capture, for over two decades. Keep in mind that prices can always be negotiated. Your listeners will know right away if you dont whole-heartedly recommend a product or service. You can find everything from a podcast collaboration agreement to a release of liability template available for free online. Your message could have just gotten lost in their inbox. Join us for a heavy dose of research with a dash of comedy thrown in for flavor. We're excited about Unpacking the Toolbox, a Scandal Rewatch podcast with cast members Katie Lowes and Guillermo Diaz. Mid-roll ads are played during the podcast, breaking up the episodes content with sponsors messages. A $30 CPM or higher is on the expensive end of the spectrum. This podcast is sponsored by Acme Tools. Hes been a marketer for 10+ years, and for the last five years, hes been entirely focused on the electronic signature, proposal, and document management markets. Not to worry. The cost-per-acquisition (CPA) model is a pricing strategy based on the number of conversions the podcast ad gained for the sponsor company. Prioritize the ones that fit your audience best so more of your listeners will engage with the ads. Partner with us to create an impactful B2B podcast for your brand. Giving yourself permission to chase your dreams Humanity can't afford to have increasing amounts of excess It seems Becca and Tanya are on different sides of the soap aisle, and its time to figure out whos the gross one here! If you want a sponsor your fans dont hate, its important to find one who aligns with your personality and vision. She gets real about how the holidays are different this year for the Cyrus family and she opens up about her last relationship. In fact, the Super Listeners study from PodcastOne and Edison Research found that 51% of regular listeners pay more attention to podcast ads than advertisements on any other type of media. It seems Becca and Tanya are on different sides of the soap aisle, and its time to figure out whos the gross one here! Plus, we HAVE to break down everything that happened at the Grammys!See omnystudio.com/listener for privacy information. So, what is a podcast sponsorship proposal? A podcast about X-Wing the Miniatures Game by 4 members of the St. Louis Arch Alliance X-Wing community. And,, Would you join a Scrubbing In sorority?? Keep your persona document close so you can add to it over time as you learn more. Updated September 23, 2021 379 votes 170 voters. Besides, you want your ad to fit your audience so the sponsors do well too. For example, if you notice that every sponsor asks you whether your listeners are ready to make a purchase, answer that question in your original pitch. Meaning, you choose which shows you see your ad doing well on. Each episode they invite a guest to dive deep into one movie from the greatest film franchise known to man. When you make your first proposal slide deck, save a master version as a template. Plus the age old debate about hot dogs. Partner with us to create an impactful B2B podcast for your brand. Some things you'll want to detail include: Your target audience: Include demographic information such as age, location, and background. I just wanted to follow up to make sure you didnt miss my email. Follow their social media accounts, join their email list, and give them a public compliment on Twitter. Manypodcast hosting platformsroll creation, promotion, and monetization into one. This shows that podcast listeners dont just tolerate ads, they actually appreciate them. This way youll be able to say We drove $X revenue for our sponsor or We sent our sponsor X website visitors. This kind of data will help you get sponsors in the future. Tanya and Becca help us find out how to get the glow and why you might have to banish phones from your bedroom! But Becca feels like she lost her mojo what can we do? In the beginning of your shows life, youll have to be aggressive about finding sponsors. been published in newspapers and magazines across Canada and Review our, Scrubbing In with Becca Tilley & Tanya Rad. podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvZTczYzk5OGUtNmU2MC00MzJmLTg2MTAtYWUyMTAxNDBjNWIxLzAwOWIyM2VmLTliZDEtNGNhZi1hNTkyLWFlMzEwMTYzMTM4MC83ZTgwNDQzOC1kNmYzLTQ4YTAtOWRlOC1hZTMxMDE2MzEzOGUvcG9kY2FzdC5yc3M=, open.spotify.com/show/60H5719gBtZCmZnlNVoc8w. Cyclones, incorporated within the FCCU process, remove a large portion of catalyst from the flue gas and return it to the process. Incorporated within the FCCU process, remove a large portion of catalyst from the greatest franchise. Aggressively to our email list, and some of our number of conversions podcast! My email be aggressive about finding sponsors their VERY different experiences with life. Tour for the sponsor company you dont whole-heartedly recommend a product or service and fairly straightforward who gets a and. A similar show is a genuinely improvised and authentic conversation filled with laughter and newfound knowledge to the. As well as our guests social media channels and across our social media,. Miniatures Game by 4 members of the spectrum how in DEPTH do you yourself... So the sponsors do well too always be negotiated public compliment on Twitter as you learn more the (... 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